Crema

Client: Crema
Type: Business Merch
Print: T-Shirts & Totes

The Project

Crema Coffee Roasters has been steadily building a t-shirt line that feels just as intentional as their coffee. Working with designer Matt Lehman, they’ve gone beyond a simple logo tee (though the classics remain a favorite) to create playful, illustrated designs that bring the brand’s personality to life- like a raccoon sipping iced coffee! New shirts continue to roll out, keeping the collection fresh and ever-growing, with each release balancing timeless branding and imaginative storytelling.

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Why We Love Working with Crema

Crema treats merch as an extension of their brand story, not just a logo on a shirt. With Matt Lehman’s creative direction, every design feels thoughtful, distinctive, and connected, giving customers something fun to wear while keeping the line fresh and true to who they are.

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Designer: Matt Lehman

Garment: Various brands
• Bella+Canvas 3001
• Comfort Colors 1717
• Cotton Heritage OU1690

Colors: They make minimal colors classic & fun

For sale: Available at Crema